HIT Entertainment is one of the world's leading pre-school entertainment companies, specialising in building powerful brands based on engaging stories. HIT Entertainment's world-class portfolio includes Thomas & Friends®, Mike the Knight™, Fireman Sam®, Bob the Builder, Barney®, Angelina Ballerina®, Pingu® and Rainbow Magic®.
HIT Entertainment excels at creating and building globally successful brands which capture the hearts and imaginations of pre-schoolers and their families. This is achieved through exceptional storytelling in multiple formats, enhanced by creating high quality character-based products and experiences with best-in-class partners. HIT Entertainment's lines of business span television and home entertainment production, content distribution, digital media, publishing, consumer products and live events and attractions. HIT Entertainment is a division of Fisher-Price and has operations in the UK, US, Canada, Hong Kong and Japan.
Thomas & Friends® continues to promote a healthy track for kids as HIT Entertainment, partners with Buddy Fruits, the U.S. pioneer of the squeezable fruit pouch that is committed to delivering families a nutritious alternative to unhealthy foods.
HIT Entertainment and Televisa, Mexico’s #1 free to air broadcaster with a reach of 20 million households, announced an expanded partnership making Televisa the Mexican broadcast home for HIT’s core brands, including Thomas & Friends® and Bob the Builder®.
HIT Entertainment, one of the world’s leading pre-school entertainment companies, has today announced Simba-Dickie as new European Master Toy Partner (non-UK) for Fireman Sam.